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There's been lots of talk about how many small businesses are struggling. Social Media has a way of spreading information like wildfire. Our business and many (MANY) of our close friend's businesses are feeling the pressure. Cris from @thebatchmaker recently posted the above calendar and we love it! Cris is not shy about sharing her business woes and wins. She's also solution oriented, which makes her that much more loveable. This calendar is a great way to remind everyone of the little things that make small businesses successful and that effort reflects in the customer loyalty that we gain (or lose)! Here is a snippet from Origin's Bank that helps spell it out! You can read the full article here.
Shopping small makes a big difference
While big businesses dominate the headlines, small businesses also have a considerable impact on the economy.
1. Job creation. Small businesses are responsible for 44% of all economic activity, functioning as an economic stabilizer for their communities. They also generate better income for community members than big box stores, funneling more money back into the community.
2. Customer service matters. When you run a small business, every interaction, sale, and review matters. This means owners put more effort into customer service, hiring locals with real knowledge of the product or service they offer and the people skills to match. This results in a better experience for customers and employees alike.
3. Reduced carbon emissions. Small businesses tend to purchase supplies and products locally, requiring less transportation. This dramatically reduces their carbon footprint. Also, when you shop small, you are reducing the carbon footprint from big retailers shipping/driving/delivering.
4. Charitable contributions. Small businesses aren’t outsiders – they’re members of their community and are invested in its success. They often play a significant role in supporting local causes and organizations, strengthening the community as a whole.
5. Innovative approaches. For small businesses to stay open, they have to rise above the competition. This sink-or-swim mentality leads to innovation, inspiring business owners to come up with outside-the-box ideas for products or servic
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